Consistent unique content increases Google freshness score,Google places significant value on domains that publish consistent unique content. Our writers create well crafted articles that are in the Google sweet spot of 400-600 words per page.Creation and design of blog using Wordpress.Wordpress is the blog software that is valued highest by the search engines, and that is why we use it for the backbone of all our client blogs.Strong call-to-action built into each page of blog.Each blog is focused around getting traffic to the service and product pages of the main site. Strong calls-to-action are strategically placed around the content to create a seamless flow to core landing pages.
Ability to target hundreds of additional industry related keywords
Most companies do not have an ongoing content marketing strategy and are limited to the number of industry keywords that can be included in their organic search engine marketing campaign. The blog articles allow us to target the hundreds of secondary keyword phrases identified in the initial keyword research, which leaves no stone unturned.
Marketing of viral infographics to increase social signals
In addition to the articles, we publish infographics through the blog that have a high virility score. After they are published we promoted them to our base of 50,000+ highly connected social media users. This enables us to get Facebook likes, Twitter retweets, and Pinterest pins from user profiles that are deemed valuable by the search engine algorithms.